Phi Sigma Pi Public Relations
The Public Relations Guide (a.k.a. Sharing what you do with the world) intends to assist chapters in sharing public relations ideas for chapter events, sample press releases, and recent media coverage of chapters. This guide is not intended as specific or required direction on any topic, and it does not serve as substitute or supercede any direction on given by the National Governing Documents or the National Office.
Please join in making this living document and assisting other chapters by adding, editing, and improving the information contained here.
These are easy ideas for younger Chapters or more mature Chapters who want quick ways to promote the Chapter. These ideas require few upfront materials and can be easily planned and organized by a Chapter's Public Relations Committee.
- Designate a day where the Chapter wears letters
- Rush tshirts
- Contact the office for free recruitment posters/supplies
These ideas require a little more planning by your Chapter's PR Committee and may even need some inter committee collaboration. These ideas will need to be planned several weeks, if not months, in advance and may require additional resources.
- Contact your local news outlets to cover major events
- Submit press releases to the media to coincide with major service events
- Buy facebook or google ads targeting your campus
- Help with move out/move in days at dorms
These ideas require a significant amount of planning by your Chapter's PR Committee and may even need some inter committee collaboration. These ideas will need to be planned several weeks, if not months, in advance and will require additional resources.
- Sponsor or co-sponsor campus wide events
- Host an alternative Greek week with other non-social Greek organizations
- Host career panel events for graduating seniors and use your Alumni as speakers
Sample Press Releases
PASSION FOR HELPING OTHERS ON DISPLAY DURING AUTISM AWARENESS WEEK (IUP.edu - April 14, 2016)
Machete’s (Η) passion for the Autism Awareness Week project is so deep that he’s also working to make sure it lives on after he graduates this spring. He’s working with a close friend and brother in his honor fraternity, Oktober Appleby, and he plans to hand over the project’s reins to her after the conclusion of this year’s event.
Viewpoint: How I turned my college experience around (college.USAToday.com - January 13, 2016)
I went on a trip to Chicago with a student organization, which was hard after a semester of feeling rejected. But on that trip, I ended up making new friends. I also joined Phi Sigma Pi, a gender-inclusive honors fraternity. The process took me out of my comfort zone, but it also introduced me to some of my best friends. Arielle Hines (ΓΜ)
Phi Sigma Pi wins 3 awards at convention (ThePenn.org - August 28, 2015)
At the annual National Convention for Phi Sigma Pi, Indiana University of Pennsylvania’s Eta chapter of the National Honor Fraternity won three awards: Best in Western Pennsylvania Region, The C. H. McClure Single Service Award and the Sanders P. McComsey Most Improved Old Chapter Award. “To be recognized on a national scale for all the work we’ve done in the past year felt extremely gratifying, and will only serve to motivate us to achieve even more in the next year,” Aubrey Keperling (Η) said.
Army vet conquers battle for college degrees at BGSU (ToledoBlade.com - May 10, 2015)
As commencement speaker Thomas Snitch exhorted Bowling Green State University’s new graduates Saturday not to underestimate themselves, his message surely was not lost on Tanya Schardt (ΕΒ). The Army veteran from Fremont nearly lost her life in Iraq on Halloween, 2007, when an improvised explosive device struck the armored Humvee in which she and four colleagues rode. Two were killed, two suffered minor injuries, and Ms. Schardt spent the better part of the next two years in hospitals.
A love letter to my time at a small school (trinitonian.com - May 4, 2015)
Having spent my first year participating in “social activities,” my sophomore year was spent attempting to pack my resume with decent looking credentials. I co-founded Phi Sigma Pi (ΖΤ), the National Honor Fraternity on campus. I worked as an assistant for an international lawyer downtown who didn’t know how to type on a computer. I interned for U.S. Senator John Cornyn in his San Antonio headquarters.
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